SM Hotels and Conventions Corporation (SMHCC) was established to address the vast potential of tourism in the country. It is now developing and operating hotels and convention centerskk all throughout the archipelago with a current portfolio of 2,211 rooms housed in the 261-room Taal Vista Hotel, a heritage hotel located in Tagaytay City; the 400-room upper upscale Radisson Blu Hotel in Cebu; the 154-room Pico Sands Hotel in Hamilo Coast; the 204-room Park Inn by Radisson in Davao; the 255-room Park Inn by Radisson in Clark in Pampanga; and the 348-guestroom deluxe 5-star hotel, Conrad Manila, located in the Mall of Asia Complex, the 200-room Park Inn by Radisson in Iloilo, the 239-room Park Inn by Radisson in North EDSA, Quezon City, and the first international hotel brand in Bacolod City, the 150-room Park Inn by Radisson Bacolod.
All these allow guests to experience luxury and the world-renowned Filipino hospitality, made more memorable by the natural beauty of their surrounding landscapes.