CSR

SM Cares. Let‘s do our share. SM Cares is a program born to consolidate and coordinate all of SM Prime's corporate social responsibility (CSR) initiatives. Carried out in all the SM malls nationwide, SM Cares' award-winning CSR projects cover the environmental conservation (energy, air and water), and care and assistance to customers of SM malls with special needs such as the disabled, special children, the elderly and nursing mothers. SM Cares is SM Prime's commitment to be one of the country's leading CSR advocates.