CITY OF SAN FERNANDO—Loyalty will be paid off at the SM Supermalls’ newest branch at the heart of Pampanga’s capital city.

The “I love Downtown Privilege Card” will offer perks and discounts for loyal shoppers at the SM City San Fernando Downtown.

The loyalty card exclusively for the third SM branch in Pampanga and the second in this city will be launched before the Yuletide Season, said the mall’s public relations department.

Last week, singer Jaya led the start of the early Christmas season at the mall which opened last July.      

SM City San Fernando has 82 shops and restaurants, including the long- and short-term tenants. Other tenants will open soon.

The main mall’s entrance leads to a variety of shops, with color and a sculpted ceiling creating an alluring experience. 

The mall’s main retail anchors, the SM Department Store and SM Supermarket, are strategically located in the ground floor for easy access. SM mainstays like the SM Appliance Center, ACE Hardware, and Watsons as well as fashion boutiques, an IT Zone, beauty and wellness shops, and service outlets will enhance the shopping experience.

A three-level parking garage located above the four-story shopping center provides generous parking. For customer convenience, the parking structure is integrated into the overall design with a service and dock area located along V. Tiomico St.