SM Hotels and Conventions Corporation (SMHCC) operates convention centers and trade halls through SMX Convention Center(SMX), which has become a popular venue for both local and international events. Setting the bar in upscale convention facilities, SMX provides an ideal venue for large-scale institutional events, townhall meetings, weddings, exhibits, and concerts in many cities across the country.
Currently, SMX has branches in Manila, Taguig, Davao, Bacolod and soon in Olongapo and Clark, Pampanga. SMHCC also operates trade halls in SM Megamall, SM City Cebu and SM Seaside City Cebu. Put together, SMX has a total of 37,480 square meters of gross leasable area (GLA) making it the largest privately run exhibition and conventions business in the Philippines.