48th Supermall

At the are Congressman for District 2 Gus Tambunting (second from right), Congressman for District 1 Eric Olivares (fourth from left), Paranaque City Mayor Edwin Olivares, Vice Mayor Rico Golez (third from left) and Ofelia Viola (second from left). Joining them are Felicidad T. Sy (third from right), SM Prime Holdings president Hans T. Sy (extreme right), Vice Chairman for Food Retail Group Herbert T. Sy (extreme left) with Bishop Jessie Mercado. Below: Facade of SM BF Parañaque.

Just in time for Christmas, great shopping, leisure, and entertainment goes to the South Metro area with the recent opening of SM BF Parañaque. SM Prime’s 48th supermall is the fifth in the South Metro area after SM Southmall, SM City Sucat, SM City Bicutan, and SM Center Las Piñas.

The city’s top officials led the guests during the mall’s blessing. Among them were Parañaque City Mayor Edwin Olivares, Vice Mayor Rico Golez, Congressman for District 1 Eric Olivares, Congressman for District 2 Gus Tambunting as well as land owner Ofelia Viola. SM officials led by SM Founder and Chairman Henry Sy, Sr., Felicidad T. Sy, SM Prime Holdings President Hans T. Sy, and Vice Chairman for Food Retail Group Herbert T. Sy welcomed them.

Located on a prime 25,079 sqm site along Dr. A. Santos and President’s Avenue, the 120,390 sqm three-level mall will serve shoppers in the Parañaque, Las Pinas, and Alabang areas. This is a leading commercial and residential area, known for upscale subdivisions, schools, and business establishments.

The BF Homes area, where it is located, has been known as an ideal place of residence for many years.  It was the first gated community of its kind to have its own convenience store, movie theater, bowling alley, as well as a few commercial complexes, which are all unheard of in the 1970s.  Today, it is known as a food hub in Metro Manila similar to that of Tomas Morato in Quezon City.

The new mall creates a distinct identity with bold, varied, and dynamic exterior wall surface that forms a vivid backdrop for several strategically located and prominent entrances.

All entrances provide shelter from the elements for shoppers as they approach the mall.  Colors are bright, strategically applied to create a dynamic façade, creating visual interest.

Shoppers arriving in private cars are guided from the surrounding streets to a prominent ramp that will take them to ample parking at the top of the mall.

Whether entering the mall from the street or from the rooftop parking, all shoppers will have convenient access into the heart of the SM City BF Parañaque shopping experience.

The mall’s interiors are organized around a soaring three-level central atrium. Conveniently placed bridges and balconies provide convenient access to sections of the mall, including elevators and escalators located for customer convenience.  The central atrium is configured as an Activity Center which will provide ample space for concerts, fashion shows, and exhibits.

Each section features a vividly colored ceiling to provide visual interest and accents, as well as to provide customers with easy, convenient shopping. It will also have 1,445 parking slots.

The mall features SM mainstays like the SM Store, SM Supermarket, SM Appliance Center, ACE Hardware, and Watsons. Global brands like Uniqlo will add fashion excitement to the mall with other international fashion brands like Cotton On, Mango, Aldo, Nautica, and Giordano opening soon.  Local favorites like Folded and Hung, Bench, Oygen, Penshoppe, and Hearts and Arrows have stores in the new SM. Also now open are National Bookstore and Ideal Vision.

A hip and vibrant Cyberzone will draw tech and gadget enthusiasts to the third level.

SM City BF Parañaque also has four state-of-the-art digital auditoriums, as well as a pair of Director’s Club theaters.  All offer a premium cinema experience tailored to the specific needs of moviegoers.

Dining in the mall is exciting with specialty restaurants like Krispy Kreme, as well as Vikings, Kimono Ken, Starbucks, Mary Grace Café, Thousand Cranes, and My Little Buttercup opening soon.  There will also be a variety of restaurants with outdoor balconies overlooking the street life of Dr. A. Santos Avenue.

SM City BF Parañaque’s design team includes DSGN and Associates, Design Architects; G&W Architects, Architect on Record; AMCON and Company, Project Manager; and New Golden City Builders, General Contractor.