It was truly The Date, as SM Shoes and Bags recently presented its latest celebrity brand ambassadors in a launch at 7th High Club.

Luis Manzano for Salvatore Mann, KC Concepcion for Parisian and Sam Milby for Milanos

The highlight of the fun filled evening was the announcement of the celebrity endorsers and the brands they would represent: KC Concepcion for Parisian, Luis Manzano for Salvatorre Man, and Sam Milby for Milanos.

KC Concepcion is not only a TV host and actress but also someone who works tirelessly for her causes with the United Nations World Food Programme (UN-WFP), where she is an ambassador.

It is her multi-faceted personality that makes KC the perfect brand ambassador for Parisian, SM’s iconic brand of shoes and bags. Over the years, Parisian shoes have been known for their elegance, comfort, and affordability—making it possible for generations of stylish women to wear both classic and on trend footwear at reasonable prices.

KC Concepcion best exemplifies the Parisian woman not only because she spent some time studying in the city of lights, but because of the way she combines fun and fashion, wit and candor, style and substance.

While her shopping adventures have brought her to the fashion capitals of the world, KC is amazed at Parisian shoes and bags. “Parisian shoes and bags are on-trend,” she says. “I love their architectural details and vibrant colors.”

SM Shoes and Bags’ SAVP Karen Gotamco Siy, assistant vice president Felanie Lim, SAVP Ross Oquialda, assistant vice president Nico Chu and VP/Business Unit Head Eugene Saw

Luis Manzano is one of today’s busiest celebrities with movies, television shows, hosting gigs, parties, and dinner invitations on his agenda.

He is also known as a man of style, making him the perfect brand ambassador for SM’s Salvatore Mann Shoes and Bags. Salvatore Mann’s elegant leather shoes and bags are known for their sleek designs and superior comfort. Its modern take on formal shoes highlights sophistication with ease.

Luis is happy that Salvatore Mann’s style and comfort allows him to breeze through all these with ease. He adds that quality and affordability are important factors for him when choosing a pair of shoes.

Sam Milby is as cool as it gets, exuding that boyish charm as he leads an active lifestyle. And it’s amazing how he can breeze through work, play, and everything else with ease.

That’s what makes him the Milanos man. Milanos shoes are fashionable yet versatile. The Milanos guy is your buddy who surprises you with his love of extreme sports, the boy next door with an edge who loves the cool comfort of the shoes.

As an actor, TV host, and singer, Sam needs different kinds of shoes for his work. “That’s what I love about Milanos shoes,” he says. “It has a wide range of options