MANILA, Philippines – SM Prime Holdings, the country’s leading mall developer, said its third mall in Pampanga will open on Friday (July 20). This will be SM Prime’s 44th shopping mall in the Philippines.

Complying with the San Fernando local government’s mandate, the new mall has a distinctive exterior design that matches the architectural theme of the heritage area. The new mall is located at the Downtown Heritage District, Barangay. Sto. Rosario in San Fernando.

‘(SM City San Fernando) caters to the need for another mall in Pampanga as the province has clearly advanced over the years owing to its established agricultural economy and its now thriving tourism industry,’ SM Prime president Hans T. Sy said, in a statement.

The 7-storey shopping mall has an SM Department Store, SM Supermarket, as well as Jollibee, Pizza Hut, KFC, BDO, Watsons, SM Appliance Center, Ace Hardware, National Bookstore, Bench, and Penshoppe. It also has 3 cinemas and 300 parking slots.

There are 2 other SM malls in Pampanga – SM City Pampanga and SM City Clark.