November 16th, 2013 — A team from SM Foundation left Mactan Airbase via C-130 planes of the Philippine Air Force for Tacloban City on Thursday morning to bring medicines and relief goods.

In the evening of the same day, another team from SM Foundation departed for Ormoc bringing the SM Foundation mobile clinic along with medicines and 10,000 packs of relief goods.

The SM Group of Companies, through the SM Foundation, has activated the distribution of relief packs in the worst-hit areas in Cebu, Negros and Panay since Nov. 11.

In Cebu alone, almost 6,000 relief packs were distributed in Bogo City and the towns of Daan Bantayan, Medillen and San Remigio. SM Foundation also distributed relief packs to residents who were affected by typhoon Yolanda in barangay Mabolo, Cebu City, Consolacion and Cordova towns.

More relief packs are scheduled for distribution in Bantayan and Camotes islands.

The foundation is asking the public to donate in cash or in kind at its Operation Tulong Express booths in SM City Cebu and SM Consolacion.

Cash donations will be used to purchase relief packs while donations in kind will be coursed through the Philippine Red Cross.

VARIOUS firms and organizations have found many ways to do their share in helping the survivors of super typhoon Yolanda.

CITY OF SAN FERNANDO — In less than a week’s time that an “Operation Tulong Express” area has been mobilized in SM City Pampanga, donations – cash and in kind – have swamped the booth.

SM Supermalls are opening their 48 malls to accept donations for typhoon victims. Head to your favorite SM mall and look for the Operation Tulong Express booth. You can donate cash, medicine, blankets, food and water.

Shoppers at SM outlets who may be too busy or have no time to pack relief goods can now send aid to super-typhoon Yolanda victims through SM’s Donate-A-Bag program.

Since it opened last May, SM Aura Premier has redefined the retail and lifestyle scene in the country with its groundbreaking architecture, global brands and innovative promotions.
The recent opening of the Sky Park, the mall’s multilevel roof garden, provides a much-needed green space in the dense urban environment of Metro Manila.

About 100 fashion designers, models will come together under the joint direction of Jackie Aquino and Robby Carmona to stage a fashion fundraiser for the devastated provinces of Leyte and Samar.

The SM Foundation has activated its Operation Tulong Express in areas badly hit by super typhoon Yolanda.

IN the wake of the devastation brought about by the recent 7.2-magnitude earthquake and Yolanda, the SM Group announced its plan to allocate P100 million as a calamity fund for areas devastated by the earthquake and the typhoon, particularly in, Tacloban, Ormoc, Samar, Bohol, Cebu, Iloilo, Capiz and Bicol.